Sensitvity

What is tooth sensitvity?

Tooth sensitivity is a sharp, sudden pain triggered by everyday things — a sip of cold water, a bite of ice cream, or even cold air. It happens when enamel wears down, exposing the soft layer underneath called dentine, which connects directly to the nerve.

The good news: it's common, manageable, and very treatable.

What you need to know about Sensitivity

What causes sensitivity?

Enamel wear or receding gums exposes the dentine beneath — letting hot, cold, or sweet triggers reach the nerve.

It's more common than you think

Sensitivity affects millions of adults globally, often developing so gradually it's easy to brush off — until it isn't.

Early signs are easy to miss

A brief twinge here, some discomfort there. If it's happening regularly, your teeth are worth paying attention to.

The right routine makes it manageable

A soft-bristled brush, low-abrasion toothpaste, and consistent gentle technique can significantly reduce discomfort over time.

Your sensitivity routine

Sensitivity is common, manageable, and very responsive to the right care.

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